About Us

Front Line Services Inc. (FLSI) has proudly served Michigan’s fire service community since 1990. What began as a small operation led by two firefighters with a passion for pump testing and repair has grown into one of the state’s most trusted full-service fire apparatus and equipment providers. Today, FLSI offers new and stock fire truck sales, including pumpers, tankers, rescues, and aerials, along with custom builds tailored to each department’s specific needs. As an authorized Rosenbauer dealer, we bring industry-leading innovation and safety to departments of all sizes, backed by deep experience and personal service at every stage—from consultation and spec development to final delivery, training, and ongoing support.

Our commitment goes beyond selling trucks. At FLSI, we maintain a strong service-first approach with in-house technicians, mobile service units, and 24-hour emergency repair capabilities. We also supply high-quality firefighting gear, turnout equipment, hose, foam, and accessories from trusted names like Fire-Dex, Bullard, Blackinton, Chemguard, and Snap-tite. Whether you’re a rural volunteer department or a large municipal agency, our team is here to help you protect your crew, your budget, and your community. When you work with Front Line, you get more than a vendor—you get a reliable partner in fire service.